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The University of Cincinnati has conducted a survey of over 100,000 North American households. Their results conclude that signs are essential in connecting with customers, and getting a business' message across. Signs are One of the Most Cost Efficient Forms of Marketing Signage plays a vital role in communicating with consumers... Signs are the oldest form of marketing, but as this study shows: one of the most effective and cost efficient methods. It was second only to TV advertising (the most expensive form of advertising) as a source of new product information. UC researcher James Kellaris states: Although television was...

If your business has open wall or windows space inside or outside of the store, you have one of the most proven and least expensive advertising spaces at your disposal. Utilize that free advertising space in your business and fill it with rich vibrant advertising material from Westmount Signs! . What a Good Sign Can Do Attract Customers Create Business Image Draw Attention to a Slow-Moving Item Announce Sales Welcome a Season . Elements of a Good Sign Colour: colour sets the mood for what message the sign is portraying Red: Extremely powerful colour. Symbolizes energy, power, vitality, and vigor...

A business card is one of the most cost and size efficient forms of marketing a company can do. Making a great first impression with a well designed card is vital to capturing a client's attention, and keeping their interest focused towards your company. Westmount Signs is an expert in the design and printing of business cards, and is able to create the perfect card for your business.   Types of Business Cards Basic Cards: A basic business card features black ink printed on a white card. It is a simple, no nonsense approach, which can appeal to traditional clients...