CONNECTION WITH CUSTOMERS
A-frames are affordable and eye-catching signs, that are used to target traffic to your business. They’re an excellent choice for outdoor signage. By placing a sign closer to where customers pass by, there is a much higher chance of being noticed, and making a sale. It also makes your business seem more inviting as the sign conveys that you are “reaching out” to the consumer, and not expecting them to come to you. Customers that might have simply walked by, will now enter, intrigued by the sign they saw outside.
POWERFUL MARKETING
As shown in our “Research Shows: Consumers Rely on Signs” post. Many customers rely on signs for receiving information about new products from stores. Signs rated higher then radio ads, magazine ads, and newspaper advertising in helping customers learn about new products. As such, it is vital to your organization to get signs out there in front of consumers. An A-frame sign is an excellent way to do that.
Nearly 50% of consumers also stated that they have missed stores due to poor signage. A-frame signs are an excellent way to get signage in front of consumers, and increase your visibility.