Blog

Having a good work/life balance can be a tricky part of owning a business or having a career. Sometimes it can become hard to distinguish where one ends and the other begins. However, the separation of work and personal life is important for two reasons. Firstly, it increases productivity in both areas. You will find yourself having more quality time with both your family, and your work if you find a way to effectively separate them. Secondly, it increases overall health. Going to bed stressed about what a client wants, or worried about tomorrow's tasks is not healthy, and will...

Community leadership, coupled with knowledge, skill, volunteering, networking and the willingness to form local partnerships have all been identified as key indicators of successful socially responsible businesses. Click here to contact Westmount Signs and Printing today to learn more about our community leadership roles, or read on to learn more about the advantages of being a socially responsible business. Priorities for a Socially Responsible Business A key priority for a socially responsible business should be the ongoing drive to develop and maintain strong and mutually beneficial relationships with the community. Businesses that take an active interest in community well-being can...

Branding is the process through which both a unique name, and image are created in the consumer's mind to represent a company or product. This image is created through multiple advertising and branding campaigns, all of which need to hold a common theme. Branding aims to establish a significant and differentiated presence in the crowded marketplace. This presence serves to attract and retain loyal customers and employees. Westmount Signs is an expert on corporate branding. Click here to contact Westmount Signs and Printing today, or read on to find out several benefits of strong business branding. The Benefits of a...

If you’ve invested money in a trade show booth, then it is in your interest to invest in a well-designed banner stand. A trade show banner stand has many benefits to help you stand out from the competition and reach your marketing and sales objectives. Westmount Signs provides services in the Kitchener Waterloo area. Click here to contact us today. Advantages of Trade Show Banners Trade show banners and signs are one of the most effective ways to draw potential customers to your product, and increase revenue. Here are a few of the many advantages that trade show banners and...

If you’re a small business owner, you can benefit from an outdoor sidewalk sign in many ways. By advertising your products or services on the sidewalk, you will be attracting impulse buyers and walkers by, both of which are great assets for your business. An easily visible outdoor sign is a useful and inexpensive investment for your company. An outdoor sign has great potential to attract the attention of potential buyers, leading to an increase in sales and profitability. Beyond this advantage, signage is one of the most effective ways of conveying new product information to potential customers. Westmount Signs...

Sometimes, the only way to grab your customer’s attention is through printed marketing materials. You can really shine in the spotlight and make your marketing printed materials pop with our High Gloss UV Coater. Read on to find out the many advantages to this exciting product! Westmount Signs provides both this and many other digital printing services in the Kitchener Waterloo area. Click here to contact Westmount Signs today. What is UV or Ultra Violet Coating? Ultraviolet coating is a very glossy, shiny coating that’s applied to printed paper and cured on a specialty machine that uses ultraviolet light. The...