A trade show is an excellent place to get your business noticed. From choosing eye-catching trade show banners to selecting printed materials for customers to take away, the planning behind your booth can be a daunting task. Our team are experts at helping you look professional and get the visibility that you deserve. Since there are so many small but also important things that you need to remember to take with you to a trade show, we have created a checklist that will help you prepare your display and maximize your exhibit's effectiveness.
Please download the checklist below.
Download the Checklist
Items to Bring to a Trade Show
Trade Show Banners / Signage:
Trade show banners are the easiest and most effective way for you to stand out from your competitors at a trade show. You only get a split second to make a positive impression on your target audience...make it count! When designing your booth consider the space you have available and the decor you plan to incorporate. You might need a horizontal banner, retractable banner, table top banner or all three. Our experienced graphic designers know exactly how to make your brand look sleek and professional.
1. Banners
2. Posters
3. Foamboard
4. Banner Stands
5. Custom Graphics
6. Company logos |
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Printed Materials / Promotional Items:
In addition to your signs, you should also have printed and promotional items available in your booth. Our team can provide you with all the
printed promotional materials you may require.
7. Business cards
8. Brochures
9. Postcards
10. Spec Sheets
11. Press Kits
12. Envelopes
13. Name Tags and Lanyards
14. Company Branded Bags
15. Gift Certificates
16. Coupons
17. T-shirts
18. Stickers
19. Buttons
20. Candy Dish and Candies
21. VIP Giveaways
22. Contest Ballot Box
23. Contest Ballots
24. Contest Pencils |
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Office Supplies:
You can never be too prepared. Trade show venues are often located on the outskirts of a city and far from convenient shopping. Don't waste your valuable time running out for something you forgot.
25. Adhesive Tape (Clear)
26. Batteries
27. Business Card Holders
28. Brochure Stands
29. Sales Lead Planner
30. Highlighters
31. Markers
32. Company Branded Pens
33. Company Branded Notepads
34. Scissors
35. Zip-lock Baggies - store sample food for later
36. Stapler with Staples
37. Shower Hooks to Hang Signs
38. Table Cloth
39. Company Branded Table Skirting |
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Cleaning Supplies:
You don't know what state you will find your booth in when you arrive after the previous day's activities. Make sure you have everything you need to make it clean and presentable.
40. Vacuum
41. Carpet Cleaner
42. Glass Cleaner
43. "Goo-Gone" Cleaner
44. Disposable Wipes
45. Garbage Pail - can cost $25 to rent at a trade show!
46. Garbage Bags |
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Tool Kit for Setup / Repairs:
Be prepared so that your set-up runs smoothly and efficiently. There's nothing worse than being stuck without the tools you require to make your booth look good. Also, things can break when you least expect it, so it is better to have everything you need for any quick fixes.
47. Safety Footwear
48. Double-sided Adhesive Tape
49. Spray Adhesive
50. Glue
51. Carpet Tape
52. Velcro
53. Bungee Cords
54. Twist Ties / Zip Ties
55. Ruler / Tape Measure
56. Cordless Drill
57. Screw Bit Set
58. Handheld Screwdrivers
59. Screws, Nuts, Bolts
60. Plastic Shrink Wrap
61. Hammer
62. Nails
63. Exacto-Knife
64. Putty Knives / Scrapers
65. Electrical Tester for 120V - electrocution hurts |
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Convenience:
Standing in your booth talking to attendees for long periods of time can be challenging but don't be in a position where you have to leave in the middle of the show and possibly miss out on a great lead.
66. Comfortable Shoes
67. Antiseptic Hand Cleaner
68. First Aid Kit (Bandages & Acetaminophen)
69. Antacid Medicine - for the inevitable hangover
70. Facial Tissues
71. Lip Balm
72. Breath Mints
73. Spare Deodorant
74. Mirror
75. Healthy Snacks (Water, Health Bars, Nuts)
76. Stain Remover
77. Sewing Kit |
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Electronics:
Make sure you have all the equipment necessary to make your best presentation. There's nothing worse than having your battery die when you need it most.
78. Lights
79. Camera / Video Camera
80. Presentation Laptop with Power Supply
81. Tablet Display Unit(s)
82. Computer Monitor(s) / TV(s)
83. Internet Hub / Stick
84. USB Memory Stick
85. Outdoor Power Generator
86. Extension Cords
87. Power Bars
88. Cell Phone Chargers
89. Mini-Refrigerator |
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Furniture:
Make your booth stand out from the crowd with matching furniture and decor items. It also adds comfort to the attendees visiting your booth.
90. Company Branded Carpet
91. Company Branded Chairs
92. Tables
93. Display Shelves |
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Documents:
A trade show binder should include the important documents.
94. Trade Show Contract
95. Floor Plan
96. Contest Rules
97. Budget Information
98. Utility Maps / Sketches
99. Cell Phone Numbers
100. Important Contact Information
101. Petty Cash |
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Banners Bring Business
Attractive trade show banners are possibly the most important assets a company can have at a trade show, but it doesn't stop there. Ensure you are completely prepared by following our helpful checklist. Stop by
Westmount Signs & Printing to find out how we can help you design an awesome booth to help promote your business. Our friendly and knowledgeable staff have served the Kitchener-Waterloo area for many years, and we know how to keep our customers happy.